Jacksonville’s White Harvest Farm, part of the Clara White Mission, has unveiled a transformative project named Eartha’s Farm & Market. This initiative, honoring humanitarian Eartha M.M. White, aims to revitalize the Moncrief area of Northwest Jacksonville. Despite challenges, including the COVID-19 pandemic and internal disagreements, the project has forged ahead, opening its farmers market recently and planning to launch a culinary job training center by next summer.
Eartha’s Farm & Market, spanning 10.5 acres, stands as a beacon of hope and renewal in the community. The market, having kicked off in November, featured 27 vendors and aims to expand further. Market manager Trey Ford emphasizes the goal to provide a diverse range of products, ensuring robust options for shoppers even if some vendors are unavailable.
The project, backed by about $4.2 million from various sources, is more than just a market. It’s a hub for food sovereignty and economic opportunity. The upcoming culinary center will serve as a hands-on educational space, offering state-certified training for about 60 students annually. This center, in a 6,000-square-foot facility, will enhance the mission’s existing culinary arts program and include a chef’s kitchen, funded in part by the Jaguars Foundation.
Furthermore, Eartha’s Farm focuses on food sovereignty, empowering individuals to be self-sufficient and in control of their food sources. This concept is particularly resonant within the African American community, striving for inclusivity in agriculture. The farm also runs a beekeeping program and a youth mentorship initiative, nurturing the next generation of farmers and food industry professionals.
In essence, Eartha’s Farm & Market is more than just a market or training center; it’s a symbol of community strength and progress, fostering food security, educational opportunities, and economic development in Jacksonville.